Gold and white geometric shape resembling a diamond or pyramid with radiant light emanating from the center

We're Keith and Lisa Y Jones,

founders of Financially Awakened LLC.

A man and woman sitting on couches inside a room with large windows, smiling at the camera. A small table between them holds a decorative sign with a biblical quote, and there are plants on the table.

After paying off $300,000 in debt in 5 years, we discovered that financial freedom isn't just about numbers…

It's about transformation.

Before we were financial coaches, we were just like many of our clients—ambitious professionals with impressive incomes and even more impressive debt. 

Student loans, IRS debt, credit cards, medical bills…

You name it. We had it. 

We know firsthand that debt can feel like walking through quicksand. 

Every step forward seems impossible, and traditional financial advice often misses the deeper story. 

That's why we created something different.

That's why we created something different.

Our journey showed us what no one talks about: 

Lasting financial change requires more than spreadsheets and budgets. 

It demands a systematic approach that addresses both the practical and behavioral sides of money management (something they definitely don't teach you in school).

Today, we guide individuals, couples, and organizations through this proven framework.

Whether you're a six-figure earner drowning in student loans...

A couple desiring to leave a legacy for your family…

Or a corporation wanting to empower your employees…

We meet you where you are.

Our approach goes beyond traditional financial coaching:

  • A woman with long blonde hair, wearing an orange shirt, smiling and working on a laptop at a wooden table. She holds a white mug in her right hand. On the table, there is a smartphone and a vase with pink flowers. In the background, there are bookshelves, plants, and a cozy living space.

    For individuals and couples:

    We help you break free from debt while building wealth-generating habits that last.

    LEARN MORE
  • A diverse group of five women sitting at a white conference table in an office with large windows, listening to a woman standing at a whiteboard, in a cityscape setting.

    For organizations:

    We deliver engaging financial education that helps your employees thrive, boosting both their well-being and workplace productivity.

    LEARN MORE

But what truly sets us apart? 

We've walked this path ourselves…

We understand the late-night anxiety about bills.

The strain debt puts on relationships…

And the frustration of watching your income slip through your fingers despite your best efforts.

But here’s the truth:

Financial freedom isn't about deprivation.

It's about awakening to what's possible when you have the right system and support. 

We're living proof that you can break the back of debt and build lasting wealth…

And we're here to show you how. 😊

A smiling African American man with a bald head in a white dress shirt standing behind an African American woman with short gray hair, white glasses, and a purple sleeveless top, sitting in front of a laptop. They are in a home kitchen or dining area.
A logo with the words "Finally An Awakened" curved around a gold letter "A" in the center, with a slogan "It’s sitting in your womb, and in your power."

Financially Awakened, LLC is a financial coaching & consulting firm dedicated to helping individuals wake up their money. 

We believe true financial empowerment starts with waking up to what's possible when you combine practical money management with powerful mindset shifts. Our mission is to empower individuals, families, and businesses with the knowledge and tools needed to make informed financial decisions.

Founded on the principles of education, transparency, and accessibility, we specialize in delivering engaging and easy-to-understand financial resources, workshops, and personalized financial solutions. 

Whether you're looking to manage your debt, build wealth, or understand complex financial concepts, we're here to guide you every step of the way. Our team is passionate about simplifying money matters, breaking down barriers to financial understanding, and helping you achieve your goals with confidence.

We want to build a future where financial security is not just a dream, but a reality for everyone.

Our Values

  • Empowerment

    We don't just teach, we transform. Our mission is to help you wake up your money through practical education that puts you in the driver's seat of your financial future. Because when you know better, you build better.

  • Integrity

    From our own journey of paying off over $300,000 in debt, we learned that real transformation starts with real truth. That's why we maintain the highest standards of ethics and honesty in every interaction. Everything we teach, every system we share, and every strategy we recommend is focused on one thing: your success.

  • Accessibility

    We believe financial literacy is a right, not a privilege. Period. Whether you're an individual ready to transform your finances, a couple building wealth together, or an organization wanting to empower your team, we break down complex concepts into clear, actionable steps that make sense for your journey.

  • Community

    We're building a supportive space, void of financial shame and confusion, where members encourage each other, share victories, and prove what's possible when you wake up your money.

  • Personalization

    Your financial journey is unique, so your path to wealth should be too. We understand that cookie-cutter advice doesn't create lasting change. That's why we meet you where you are with guidance that aligns with your goals, values, and vision. Because true financial awakening happens when the path matches the person.